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Tips for Holiday Email Campaigns, Thoughtful Employee Gifting, and Leadership Tips for Female Entreps


Tips For Last-Minute Holiday Email Campaigns

How’s your inbox looking these days? I don’t know about you, but both my work and personal inboxes have been inundated with Holiday Email Campaigns from all over the place. Has your organization sent out their Holiday Email Campaign? 

With Thanksgiving and Black Friday behind us, we are head-long into the Holiday Season! Haven’t sent a Holiday Email campaign yet? Fear not! Take a look at this quick read for tips on sending successful last-minute email campaign. Here are a few key takeaways: 

  • Conventional wisdom of email timing may not apply anymore
  • Consider taking a different approach to your CTA’s during the holidays
  • The length of your email campaign is especially important right now
  • The best time to send your email is when no one else is emailing

- INC.


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Keys to Perfecting your Delegation Strategies, and Tips for Aspiring Women Business-Owners


11 Tips for Female Entrepreneurs

Check out this quick read on tips for female entrepreneurs beating the odds. According to the National Association of Women Business Owners, today there are more than 11.6 million women-owned businesses in the U.S. Since 2007, the number of women-owned firms has grown at five times the national average, with 1,072 new women-owned firms starting every day.

Here's what female entrepreneurs can do to avoid being one of the 20% of small businesses that fail in the first year or 50% that do not survive beyond five.

  • Do what you love and love what you do
  • Be generous with you time for clients, and strive for the highest quality in everything you do
  • Network
  • Fake it 'til you become it
  • Listen to feedback
  • Create an inspiring work environment
  • Hire a motivated staff
  • Never lose curiosity for learning new things
  • Set goals
  • Maintain the balance between work and life
  • Have a business financial plan and personal financial plan

With more women than ever starting their own business, and with the increasing rate of success of these businesses, one could surmise that women may especially be well suited for entrepreneurship. - CNBC

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The Importance of Diversity in the Workplace


Diversity in the Workplace

Here’s a quick read about Aflac’s success of celebrating women in the workplace and the benefits of diversity amongst any organization. Here are the highlights:

Great businesses thrive on diverse workforces, as women founders and senior executives know firsthand. Diversity starts with hiring practices, but extends to creating a culture of inclusion in which diverse backgrounds and viewpoints are embraced.Diversity also requires addressing the unique, practical issues of women at every level in the workplace. A key piece is offering benefits packages that meet women's needs, freeing them from worry so they can focus their full attention on work.

Hiring for Diversity
Among the advantages of a diverse workforce are better business performance, increased customer satisfaction and improved employee satisfaction.

Commitment at the Top
Commitment to diversity must start at the highest levels, with leaders setting the tone and showing the way.

Policies that Support Inclusion
An inclusive environment doesn't guarantee success, but it does provide the environment for talented people to flourish and prove themselves.

Benefits to Meet Diverse Needs
Benefits packages are a powerful way for your company's commitment to diversity to touch employees every day. And today's workers are not just looking for health insurance, dental and vision coverage. Supplemental benefits are just as critical when it comes to financial security, quality of life and peace of mind. - INC

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Getting Back to the Grind After Vacation, Recession-Proofing Your Company Now, and First-Hire Must-Have Attributes


10 Ways to Get Back to the Grind After Vacation

Vacations are awesome. They're also beneficial, allowing you to restock energy reserves, boost happiness, calm your mind and even lower your risk of heart attack, all of which can help make you a better leader. You know what’s not awesome? Trying to relocate the zone after returning from vacation. But if you implement the following 10 tips, you’ll get back in the workflow in no time. 

  • Prepare Before You Go
  • Take a Buffer Day
  • Jump Back into Your Routine
  • Review Your Calendar
  • Pace Yourself
  • Delegate What You Can
  • Zone in on Your “Why”
  • Remove Any Distractions
  • Bring Your Vacation Back With You
  • Plan Your Next Getaway

So, here we are, after Labor Day, and back at it. This quick read gives us tips on how to really get back at it after vacation! - Entrepreneur


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4 Simple Inbox Tips To Gain An Hour (or more) Of Your Day Back!


Inbox dread. We’ve all experienced it. After a weekend away, or even a lunch break, and you dread seeing your inbox filled again. Researchers at Carleton University recently reported business professionals now spend one third of their time at the office, and HALF of the time they work at home in their inbox. 30% of the time the emails were not important or urgent. That’s 11.7 hours spent at work and 5.3 hours at home — every week. I don’t know about you but I would gladly spend those 17 hours NOT in my inbox. Not only is it a drain on time it’s a drain on energy.

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How to Make the Hard Things Easier


Welcome to August and another great week of summer! I'm back from a life-changing trip to Paris to celebrate my 40th, and my son has been spending the week at Boy Scout Camp, so it's been a great block of time for me to refresh and refocus my energies on what matters most to me. It's been so needed!

As a leader, every day it seems I am faced with hard things - hard choices, hard conversations, hard situations.. it's exhausting on so many levels. But I've learned some tricks along the way that have helped me stay energized, focused and balanced in dealing with the hard things. I hope that they are helpful to you, and would love to hear your strategies to stay prepared for the hard parts in your life and business.

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Protect Less


It’s not a surprise to anyone how quickly the world moves these days. Technology changes daily, or perhaps even more often than that. We have instant access to information, status updates, shopping, news, television, even food!

Everywhere I turn, the perceived message is that faster is better. And who doesn’t want more time? If something can be achieved quicker, that would technically mean more time for......what exactly? More information, status updates, shopping, news, TV? Yikes!

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Delegate Shares the Love with Nourish NC

We believe at Delegate that the power of one is expanded by the strengths of many. Our mission is to help you do more of what you love to have an even stronger impact on the world. Each quarter in addition to our team-wide contribution to our selected charity, we select one team member and support their favorite charity through donation and promotion.

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Living the Flexwork Dream … at Delegate!


When we think about working remotely, and what it means to our work/life balance, a number of thoughts come to mind.  It’s awesome to have flexibility in our career, create our own schedule and have freedom and autonomy to make it our own day.  For morning people, we get up early and are hard at work before the sun comes up and for those of us who are night owls, we quiet the chaos of the day and settle in to work during the peaceful moments when everyone else is asleep.   Juggling kids, chores and commitments of daily life, all while making money, is an art form; one that we at Delegate thrive on and LOVE.


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The Secret Silver Bullet for Entrepreneurs


Welcome to June and the start of summer!  I turned 40 yesterday, and in our last issue of 12Lite, I shared some of my favorite life insights from the last 40 years.  At the top of my list is that it takes years to become an overnight success.  Anyone successful would tell you this, and they would also tell you that it doesn't happen by accident.  It's about intention and just figuring out the next best step that you can take to get there.

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