The Problem
Our client, a busy entrepreneur who travels frequently to business meetings via his personal vehicle, was frustrated with the app he was using for navigation assistance. He found himself in the middle of terrible traffic frequently, and wanted a better solution to get him where he needed to be, on time, and avoiding unnecessary delays. We set out to find a better navigation solution for him to make his commutes as hassle and delay-free as possible.
The Solution
Waze is a free navigation app for Apple and Android devices that offers not only mapping assistance, but also features user interaction to report delays, road hazards and speed traps. For drivers in unfamiliar areas, Waze can provide shortcuts, and always suggests the quickest route to users’ destinations. With over 115 million users worldwide, Waze is helping commuters help each other on the road!
The Result
Our client now gets real-time traffic updates during his commutes using Waze, and is very happy with the result. He reports that he is quite pleased with the user interface and was surprised how many Waze users contribute to traffic/hazard reporting.
How We Helped
Once our team identified Waze as the preferred solution to our clients’ traffic woes, we sent him the link to download on his phone in the app store and the super-simple setup instructions. Every day, we send our client a list of addresses for all of his meetings for the day so that he can pre-load them into the Waze app and simply click on his destination when he is ready to hit the road. Waze for the win!
