Boosting Social Media Advertising, Crucial HR Tips & How to be a Great Boss

3 May 2019,

Posted by Emily Morgan

in research, strategic support team, entrepreneurship, Know, small business, Strategy, For Entrepreneurs, Entrepreneurs, Team Onboarding, delegate tasks, delegation process, small business owner, employment, HR Compliance, advertising, Performance Reviews, benefits, HR Management, Hiring Process

KNOW | TWELVE, MAY 2019

More Than 90% of Small Businesses Will Increase Advertising Spending in 2019

Most Small Businesses Are Prioritizing Advertising This Year and Will Increase Spending on Social Media Advertising (56%) and Other Online Advertising Mediums Such as Google Search and Banner Ads (41%). A large percentage (91%) plan to invest more in advertising in 2019, according to a new survey from The Manifest, a business news and how-to website.

Each year, more than half of small businesses (57%) spend less than $50,000 on advertising, the survey found. Increased spending on advertising will help small businesses spread brand awareness and stand out among their competition.

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Tools You Need, Employment Law Changes & Tips for Tough Conversations

5 Apr 2019,

Posted by Emily Morgan

in research, tools, strategic support team, marketing, entrepreneurship, Know, small business, Strategy, For Entrepreneurs, Entrepreneurs, Communication tools, Time management, delegate tasks, delegation process, project management, small business owner, employment, software

KNOW | TWELVE, APRIL 2019

Tools and Software You Should Be Using in 2019

Each decision that supervisors, team leaders, or CEOs make drastically affects the company’s entire ecosystem. A leader should research and test each decision before choosing to move forward. This step is crucial for a company to thrive in competitive markets. The fine folks over at Best Company asked CEOs, managers, and leaders about the tools and software that have proven to work for them. In this power-packed synopsis, these representatives share valuable insights and explain the benefits of using the most up-to-date tools and software in the following categories:

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