It’s Your Business: 183 Essential Tips that Will Transform Your Small Business by JJ Ramberg is the critically acclaimed, Wall Street Journal best-seller and must-read for family-owned stores to venture capitalist-backed start ups alike. Not only do readers gain valuable advice from Ramberg, but the author has invited notable entrepreneurs such as Blake Mycoskie (TOMS shoes) and Guy Kawasaki (Apple), to share their experiences. The book covers a myriad of topics from human resources to finance, public relations to sales, by presenting simple and effective methods.
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz is one of our all-time faves-- inspired by pumpkin farmers! Amidst the struggle of running his first business 24 hours a day, 7 days per week, Michalowicz realized he could apply the pumpkin-growing process to his company. So what is the Pumpkin Plan, you ask? Plant the right seeds. Weed out the losers. Nurture the winners. This hysterical guide offers numerous stories of successful entrepreneurs, leading readers through nontraditional strategies in order to help them build a business at the top of its game.
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